Mexican brand of contemporary children’s design

Totito Totó is a Mexican brand of contemporary children’s design with endearing products for children and adults based on the stories of its characters created by designer and illustrator Daniela Cordero, who designs the collections from the textile weaving in Mexican cotton, with garments under the guidelines of the slowfashion movement, as well as the development of accessories and illustrated products, to the branding and packaging design as an essential part of the brand. Through Totito Toto, the company acknowledges the magic that a smile holds and aims to transmit a smile through a brand that seeks to build a community.

“Totito is a little donkey who wants to be a unicorn, he thinks it will be wonderful, but there is something amazing to know, what he is looking for outside, is the magic that he carries inside him.”

As a company that is sustained by beauty, magic and love, the purpose is not only to convey the message, it is to act in congruence, which is why through collaborations with artists, designers or institutions special editions of the beloved fabric stuffed donkey totito are designed to contribute to the rescue and protection of the Mexican donkey through shelters that work in the welfare of rescued donkeys.

KIDS STORE | CHILDREN’S WEAR | MEXICAN BRAND